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realme introduces newest additions to its smartphone & AIOT portfolio - realme 11 !

 

realme introduces newest additions to its smartphone & AIOT portfolio - realme 11 Series 5G & realme Buds Air 5 series starting from  INR 17499 & INR 3699 respectively !

Chennai, August 26, 2023: realme, the Most Reliable Smartphone Service Provider, today announced the launch of four revolutionary products, the newest addition to its “Hero” number series and AIOT segment - realme 11 5G, realme 11x 5G, realme Buds Air 5 & realme Buds Air 5 Pro. These groundbreaking devices represent an impeccable combination of cutting-edge features and ingenious design and are crafted to enhance your experience like never before.

Commenting on the occasion of the launch realme spokesperson said, “realme has always been at the forefront of product innovation, providing users with cutting-edge technology and features that embrace a revolutionary user experience. We are excited to now introduce the realme 11 series 5G and realme Buds Air 5 Series into our diverse range of AIOT lineups, a testament to our unwavering commitment to innovation and excellence. With the launch of four revolutionary products we're all ready to set new benchmarks in the smartphone & AIOT industry. These devices embody the perfect fusion of leap-forward features and innovative design, crafted to elevate your experience to new heights. Additionally, as we mark our 5th anniversary, we have chosen “Leap Up” as our brand focus and No Leap No Launch as the product strategy for the next five years. In the upcoming five years, we aim to become the preferred technology brand for young people globally and make substantial developments in the realm of imaging technology,  performance, and industrial design. Thank you for being a part of this remarkable journey with realme.”

Talking about the partnership, Kailash Lakhyani, Founder and Chairman of AIMRA (All India mobile Retailers Association) says, “AIMRA is truly honored to partner with realme, a technology pioneer who understands and caters to the needs of customers. realme and AIMRA share the goal of enabling the mobile retail ecosystem and providing our loyal customers with a seamless experience. Setting a benchmark in the industry, the newly launched 11 5G series is an exceptional smartphone that embodies power packed features like the segment’s best 108 MP main camera that supports the segment’s largest 3x in-sensor zoom. It also features segment’s fastest 67W SUPERVOOC Charging solution along with a massive 5000mAh battery.”

He added, “AIMRA shares realme's ambition to democratise 5G and make cutting-edge technology accessible to all, making this a meaningful and purposeful relationship. This partnership will enable us to provide our consumers with perks such as early access to the realme 11 series. As we embark on this journey, we are confident that the 11 5G series will set a touchstone as the ultimate experiential smartphone in the industry.” 

realme 11 5G, the Mid-Range Revolutionary  is equipped with the segment’s best 108 MP main camera that supports 3x in-sensor zoom, segment’s largest sensor. It features segment’s fastest 67W SUPERVOOC Charging solution, which can charge the smartphone up to 50% in just 17 mins bringing a 35.7% increase in charging speed. Equipped with a massive 5000mAh battery, realme 11 5G offers a major boost in your day-to-day phone experience. The 120Hz Dynamic Ultra Smooth Display enables users to enjoy an incredibly smooth visual experience. The smartphone is equipped with Dynamic RAM options of up to 16GB and 128GB Storage, ensuring that your everyday tasks and multitasking run seamlessly. It boasts an exquisite Glory Halo Design crafted with premium attention to detail. The realme 11 5G is available in two stunning colors: Glory Gold and Glory Black and comes in two storage variants priced at INR 18,999 (8GB+128GB) and INR 19,999(8GB+256GB).

realme 11x 5G, the Ultimate 5G Game Changer features a  64MP camera, supporting 2x in-sensor zoom which, without compromising image quality, ensures sharp and detailed zoomed-in shots. The 33W SUPERVOOC Charging solution that tops up with a massive 5000mAh battery charges the smartphone up to 50% in just 29 mins. The realme 11x 5G is powered by the MediaTek Dimensity 6100+ 5G Chipset that offers seamless and fast connectivity in the era of 5G.  The smartphone comes with up to 16GB of Dynamic RAM and 128GB Storage, that ensures a smooth performance. The S-curve Gradient Design adds a touch of style, while the 7.89mm ultra-slim body enhances its sleek and modern appearance. The realme 11x 5G is available in two stunning colors: Purple Dawn and Midnight Black and comes in two storage variants priced at INR 14,999(6GB+128GB)and INR 15,999(8GB+128GB).

For review guidelines & product images of realme 11 Series 5G, please refer here: Link

The price and sale details of the realme  11 Series 5G are mentioned below:

The realme Buds Air 5 Pro emerges as a true standout, setting a new standard in its category. The buds come featuring the segment highest 50dB active noise cancellation Alongside innovative features like 4000Hz ultra-wide band noise cancellation, and 6-mic call noise cancellation. Notably, realme Buds Air 5 Pro is the only product that adopts coaxial dual drivers in the price segment. With an 11mm bass driver and a 6mm micro-planar tweeter, the earbuds can produce high-quality original sounds in all frequencies. The model also boasts High-Resolution (Hi-Res) Audio certification, LDAC HD audio codec, personalized audio algorithm, and an immersive 360° spatial audio experience. realme Buds Air 5 Pro goes beyond with a suite of advanced functionalities, including an impressive 40-hour battery life, ultra-responsive 40ms latency, and enhanced connectivity with dual-device connection 2.0. Available in two elegant colors - Astral Black and Sunrise Beige - the realme Buds Air 5 Pro is set to be priced at INR 4999. 

The realme Buds Air 5, another offering that promises an exceptional and immersive audio experience. Engineered for audio excellence, the Buds Air 5  also boasts pioneering features like the 50dB Active Noise Cancellation, coupled with 4000Hz Ultra-wide Band Noise Cancellation and 6-mic Call Noise Cancellation. Ensuring an unparalleled audio  journey for users. The audio brilliance is made possible by the advanced 12.4mm mega titanizing driver, accompanied by dynamic bass boost and an ingeniously designed individual rear cavity. Moreover, the realme Buds Air 5 showcases modern functionalities including an impressive battery life of 38 hours, an ultra-responsive 45ms super low latency, and intuitive touch controls. Available in a choice of two elegant colors - Deep Sea Blue and Arctic White, these earbuds are competitively priced at INR 3699. 

For review guidelines & product images of realme Buds Air 5 & realme Buds Air 5 Pro, please refer here: Link

The price and sale details of the realme Buds Air 5 Series are mentioned below:

Key Highlights: realme 11 5G

Flagship-level 108MP Camera with built-in 3x in-sensor zoom

The realme 11 5G comes with a flagship-level 108MP camera, a 16MP Front camera along with a 2MP portrait camera. It has 108MP direct output with ISOCELL HM6 sensor and supports 3x in-sensor zoom offering an unparalleled photography experience that allows users to capture stunning photos with remarkable clarity and detail. The smartphone hosts Super Nightscape Mode that enables excellent night images with 9-in-1 binning technology for better optimized pictures in low-light conditions. For faster-focusing experience, all pixels are equipped with PDAF and the focus accuracy of realme 11 5G is 9 times higher than devices using an HM2 sensor. In addition to the various creative camera modes, the smartphone comes with 3 new camera filters: Tranquil, Crisp, Cinematic which allows users to unleash their creativity and capture every moment with precision.  

67W SUPERVOOC Charging with a massive 5000mAh Battery 

realme 11 5G comes equipped with 67W SUPERVOOC Charge and a massive 5000mAh battery, offering users long-lasting power. The smartphone sports 2:1 dual charge pump technology, which charges the battery to a full 100% charge in about 47 minutes and 50% charging in 17 minutes. realme 11 5G comes with 38 levels of protection and smart algorithms such as VCVT Intelligent Tuning Algorithm which intelligently adjusts voltage and current & VFC Trickle charging Algorithm which charges a nearly-fully-charged battery at a low rate to protect the battery. 

120Hz Dynamic Ultra Smooth Display for a smooth experience

The realme 11 5G features a 6.72-inch display with an FHD+ resolution of 2400x1080, supporting a high refresh rate up to 120Hz. The display is equipped with Dynamic Refresh Rate technology, which operates across six stages: 120Hz, 90Hz, 60Hz, 50Hz, 48Hz, and 45Hz. This intelligent system dynamically adjusts the refresh rate based on your current usage scenarios, ensuring an optimal viewing experience.

Dynamic RAM up to 16G and a 128GB storage

realme 11 5G supports a dynamic RAM of up to 16GB which ensures a seamless experience for your daily tasks, particularly when multitasking with numerous applications and swiftly transitioning between them. 

Premium Glory Halo Design 

The realme 11 5G is available in two stunning colors: Glory Gold and Glory Black and comes with a captivating Glory Halo Design which gives an outstanding sparking identity. The luxury halo camera deco design and the S-shaped Light effects on the back gives the smartphone a premium vibe and a great look & feel in hand. 

Key Highlights: realme 11x 5G

Stunning 64 MP Camera with 2x in-sensor zoom

The realme 11x 5G is equipped with a stunning 64MP Camera which allows users to capture stunning images with exceptional detail. The smartphone also has a 8MP Front camera along with a 2MP portrait camera. It has 64MP direct output and comes with the 2x lossless zoom feature that enables you to capture images without any loss of quality when zooming in. The realme 11x 5G comes with QuickShot/ HyperShot Acceleration Engine which helps open up new possibilities in shooting speed through features like Parallel Processing, Intelligent Frame-talking, Intention Prediction and Image fusion engine. In addition to the various creative camera modes, the smartphone comes with 3 new camera filters: Tranquil, Crisp, Cinematic which allows users to unleash their creativity and capture every moment with precision. It also comes with the DIS Engine that enhances the rate of capture by employing a focus tracking algorithm and intelligent exposure to detect motion. 

33W SUPERVOOC Charge with a Massive 5000mAh Battery 

realme 11x 5G is equipped with a massive 5000mAh battery that offers long-lasting power to users. In addition, the phone also features the fastest 33W SUPERVOOC charging solution which helps charge the battery to 50% in just 29 minutes. It comes with smart algorithms such as VCVT Intelligent Tuning Algorithm which intelligently adjusts voltage and current & VFC Trickle charging Algorithm which charges a nearly-fully-charged battery at a low rate to protect the battery. It also has an intelligent five-core protection system which protects the smartphone from overcharging, overheating, over voltage & current flow. 

7.89mm Ultra Slim S-curve Gradient Design 

The realme 11x 5G comes in two visually appealing colors: Purple Dawn and Midnight Black and has an ultra-slim design, measuring only 7.89mm in thickness, which is achieved through continuous optimization of its internal structure. The Purple color is inspired by the rare “Purple Dawn” which is said to bring good luck and the design is specially crafted for the realme fans. Additionally, it features the popular right angle bezel design which offers the users a comfortable grip & is a trending design in the price segment. 

Powerful MediaTek Dimensity 6100+ 5G processor

The realme 11x 5G is powered by the MediaTek Dimensity 6100+ 5G processor to offer the users seamless and fast connectivity in the era of 5G. The octa-core processor comprises two A76 2.2GHz cores and six A55 2.0GHz cores, delivering powerful and efficient performance. The chipset features a 64-bit CPU offering a main frequency as high as 2.2 GHz with flagship architecture, which enhances power efficiency. The TSMC 6nm advanced process provides excellent graphics processing capabilities and ultra-low power consumption. It comes with 5G Low Power Smart Hotspot Technology  feature through which the users can share their powerful 5G network to other people around them with the 5GHz high speed band. The smartphone can intelligently switch between 4G & 5G which reduces  network power consumption burden. The processor allows an Intelligent eSports network optimizing the performance basis of various network scenarios such as weak cellular network, weak Wi-Fi or Dual card scenario. The realme 11x 5G has an Intelligent network diversion which has an optimized approach to speed limits for both front-end and back-end applications, ensuring seamless gameplay experiences at the front end, while concurrently facilitating the uninterrupted uploading and downloading of backend programs.

Dynamic RAM up to 16G and a 128GB storage

The realme 11x 5G supports a dynamic RAM of up to 16GB which ensures a seamless experience for your daily tasks, particularly when multitasking with numerous applications and swiftly transitioning between them.

Key Highlights: realme Buds Air 5 Pro

Segment’s first Flagship Coaxial Dual Drivers

The realme Buds Air 5 Pro is the segment-first to adopt coaxial dual drivers,  equipped with an 11mm bass driver and a6mm micro-planar tweeter. By adopting the flagship technology of coaxial dual drivers, realme Buds Air 5 Pro provides sound quality that is comparable to flagship earbuds. The ultra-large drivers make the sound more layered, the bass more powerful, and the vocals clearer. It has been granted with Hi-Res Audio Professional Certificate and uses the industry's first-class LDAC HD Audio Codec. Hi-Res Audio is a high-quality audio product standard proposed and defined by Sony and formulated by Japan Audio Association (JAS) and Consumer Electronics Association (CEA). The realme Buds Air 5 Pro provides you with a Personalized Audio Algorithm to customize the sound compensation program for users with only a 5-minute hearing test. It also comes with 360° Spatial Audio Effect through which the users are able to enjoy a theater-level surround sound experience at any time, on any devices, and with any audio source.

Best 50dB Active Noise Cancellation in the Price Segment

The realme Buds Air 5 Pro comes with three max-level technologies of noise cancellation in the industry, such as the  segment highest 50dB active noise cancellation  which can effectively reduce the background noise up to 99.6% making a significant  upgrade as compared to the previous generation. The 4000Hz Ultra-wide Band Noise Cancellation is achieved with a six-core noise cancellation chip & supercomputing power which is around 33% increase in noise cancellation band compared with the previous generation. With the help of the new 6-mic Noise Cancellation, the background noise is significantly minimized when on a call, enabling the other participant to experience improved clarity of audio, even amidst noisy surroundings. Additionally, it comes with Smart Adaptive Noise Cancellation which can  intelligently identify a variety of noise scenes, such as subway, indoor, or street and can adjust the noise reduction depth based on the characteristics of different noises. 

Large Capacity Battery, Intelligent Experience, and All-round Excellent Performance

The realme Buds Air 5 Pro provides the users with an impressive battery life of up to 40 hours and is equipped with large capacity ensuring extended usage without the need for frequent charging. The total battery capacity of the buds is 520mAh, a single earbud is equipped with a 60mAh battery and the charging case is equipped with a 460mAh battery. The buds use the Type-C port to provide a fast charging experience. The fast charging capability allows you to enjoy up to 7 hours of music playback with just a 10-minute charge. The realme Buds Air 5 Pro uses the latest Bluetooth 5.3 & offers an exceptionally low latency of 40ms in game mode, ensuring minimal delay between audio and visual elements for a seamless multimedia experience. Even in crowded streets with interference from multiple devices, the earbuds can still maintain a stable connection. Ensuring flexibility for users the Buds Air 5 Pro come with Dual-device Connection 2.0 to allow management of multi-device connections in the realme Link app. Additionally, the realme Buds Air 5 Pro comes with Google Fast Pair & Intelligent Touch Control. 

Real Quality Check

The realme Buds Air 5 Pro have successfully cleared an array of rigorous durability assessments, including 2,000 cycles of charging stability examination, 5,000 instances of charging port plug-in/out, 10,000 cycles of opening and closing the charging case, as well as enduring 96 hours of testing under extreme temperatures ranging from -20℃ to 60℃. These tests were also conducted under conditions of 50℃ temperature and a humidity level of RH95%. Also, realme Buds Air 5 Pro holds an IPX5 waterproof rating, ensuring protection against both sweat and splashes.

Key Highlights: realme Buds Air 5

Best 50dB Active Noise Cancellation in the Price Segment

The realme Buds Air 5 comes with three max-level technologies of noise cancellation in the segment, such as the highest  50dB active noise cancellation in the industry which can effectively reduce the background noise up to 99.6% making a significant upgrade as compared to the previous generation. The 4000Hz Ultra-wide Band Noise Cancellation is achieved with a six-core noise cancellation chip & supercomputing power which is around 33% increase in noise cancellation band compared with the previous generation. With the help of the new 6-mic Noise Cancellation, the background noise is significantly minimized when on a call, enabling the other participant to experience improved clarity of audio, even amidst noisy surroundings. Additionally, it comes with a Smart Adaptive Noise Cancellation which can  intelligently identify a variety of noise scenes, such as subway, indoor, and street and can adjust the noise reduction depth based on the characteristics of different noises. 

Best sound quality in the segment

The realme Buds Air 5 comes with the newly upgraded 12.4mm mega titanizing driver which has increased significantly by 89% when compared to the ordinary 9mm driver. This large driver brings the users a full bass, clear vocals and a majestic sound field. It has a Dynamic bass boost through which the users can automatically adjust the headset bass intensity according to your preference. Set apart from the ordinary EQ, the dynamic bass boost technology will intelligently analyze the audio source. The Individual rear cavity design greatly improves the performance of low and midrange frequencies  to deliver a theater-like audio experience. Additionally, it supports Dolby Atmos which creates a more realistic and immersive sound experience. 

*Note: Dolby Atmos function is only available on realme smartphones that support Dolby Atmos.

All-rounded performance with Massive Battery Capacity &  Intelligent Experience 

The realme Buds Air 5 provides the users with an impressive battery life of up to 38 hours and is equipped with large capacity ensuring usage of five hours a day without the need for frequent charging. A single earbud is equipped with a 43mAh battery and the charging case is equipped with a 460mAh battery. The buds use the Type-C port to provide a fast charging experience. The fast charging capability allows you to enjoy up to 7 hours of music playback with just a 10-minute charge. The realme Buds Air 5 uses the new Bluetooth 5.3 & offers a low latency of 45ms, ensuring minimal delay between audio and visual elements for a seamless multimedia experience. Additionally, the realme Buds Air 5 comes with Google Fast Pair & Intelligent Touch Control. 

Real Quality Check

The realme Buds Air 5 have successfully cleared an array of rigorous durability assessments, including 2,000 cycles of charging stability examination, 5,000 instances of charging port plug-in/out, 10,000 cycles of opening and closing the charging case, as well as enduring 96 hours of testing under extreme temperatures ranging from -20℃ to 60℃. These tests were also conducted under conditions of 50℃ temperature and a humidity level of RH95%. Additionally, the realme Buds Air 5 holds an IPX5 waterproof rating, ensuring protection against both sweat and splashes. 

For more information, please visit www.realme.com/in/ 

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